The JUNGLE N°5 brand stands for a revolutionary boutique hotel experience. Consistently aligned with the needs of today's modern target group with a focus on a unique guest experience, 24/7 availability and digital solutions. The mission of JUNGLE N°5 is no less than to be “the best zero-star hotel in the world”. When developing this unique brand, it was particularly important to the founders to establish the greatest possible identification with the Leonhardtsviertel district in Stuttgart, which is so important to JUNGLE - and thus to carry on the hotel's historic DNA in the new concept. Part of this DNA is reflected in the unique branding of the concept: the house number 5 was taken from the former name of the listed building “Weber 5a” and made part of the new concept. In collaboration with heynoni, a Stuttgart-based creative company, a unique brand was created that conveys both the history of the neighborhood and the building, as well as the departure to a unique guest experience. These values are reflected in many details of the hotel and the unique service, not least in the elegant N5 signet.